Dolby and Sony to Collaborate on Future Products Transsion India CEO

With the advent of the Camon 30 Series, Tecno collaborated with companies such as Dolby and Sony. In an interview with stock 24 news, Transsion India CEO Arijeet Talapatra stated that in order to improve customer experience, the company will keep working with these brands on future products.

The modified quotes from the interview are as follows:
In light of the quick advancements in technology and shifting tastes of consumers, how does Tecno intend to maintain its leadership position in the smartphone market?

Talapatra Arijeet: It is imperative to comprehend and anticipate the needs of users in a setting that is always changing. However, that’s another exciting aspect to it! We firmly believe in the “Made in India, Made for India” philosophy of our brand. Adding The only path forward is to keep Indian consumers at the center of global innovation while incorporating local knowledge.

However, we also wish to advance in step with our customers’ needs. We’re still working to advance toward a more lifestyle-focused strategy and being known for innovative design that’s both fashionable and approachable. We’re excited to try new things and share our technological expertise and creativity in all shapes and sizes.

What future inventions and technological developments might we anticipate from Tecno?

Arijeet Talapatra: We will be pushing the boundaries of innovation, fashionable design, and overall user experience after providing users with a well-rounded experience with our POP and SPARK series and a pro-performance stand-out aesthetic with POVA 6 for our more Gen Z tech-forward audience. familiarity with our PHANTOM and CAMON 30 series. In order to further improve the user experience, we have also forged intriguing relationships with Dolby, Sony, and other companies. These kinds of relationships will pay off in the next launches.

Our key values remain providing a more luxurious experience, having a fashionable design that appeals to our younger customers, and never stopping to innovate. We are concentrating on taking a more lifestyle-centric approach in order to better connect with our dynamic user base. Deepika Padukone has joined our team as our brand ambassador. As a result, we anticipate a busy year filled with lots of exciting launches.

Tecno India, Dolby and Sony to Collaborate on Future Products Transsion India CEO

We are proud to say that every phone we sell in India, from our more expensive form factors to our entry-level all-arounders, is manufactured there.

Our modern production facility, which occupies 415000 square feet, allows us employ over 4300 people. We prioritize hiring local people, doing research and development, and manufacturing locally in order to provide best-in-class domestic solutions, like the first foldable smartphone made in India.

In what way does Tecno’s brand positioning benefit from Deepika Padukone’s association?

Arijeet Talapatra: Our goal in collaborating with Deepika Padukone is to establish a very deep bond with our youthful and positive audience. Deepika has assumed a central role, embodying Tecno’s mission to make cutting-edge, fashionable technology available to all. As we go toward a more tech-forward lifestyle Furthermore, Deepika’s balance of skill, charisma, and iconicness complements the chic advances we want to make more accessible to our people. We are confident in the impact and are extending the association to all of our brand and product launches this year to ensure a constant and noticeable presence.

How does the collaboration between Tecno and Sony and Dolby improve the Tecno smartphones’ overall user experience?

Arijeet Talapatra: Tecno has always strived to provide the greatest experience for its customers. To carry on this heritage, we have teamed with Dolby and Sony, two industry leaders in technology, to improve our users’ experiences. The CAMON 30 series, powered by the Sony IMX 890, is prepared to introduce advanced camera technology that will change consumers’ daily experiences by delivering an encounter with professional photography.

Either way, the partnership with Dolby Atmos is exciting. We strive to provide our consumers with an outstanding immersive sound experience since we understand how important entertainment is to them.

Through this innovative collaboration, Tecno smartphone owners will be able to experience unprecedented levels of audiovisual immersion and delight. (Dolby and Sony to Collaborate on Future Products Transsion India CEO) Read more post…

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